Case study / Information services
Visibility for the manager, a second chance for the lead.
LexisNexis sales managers wanted a clearer view of actual activity. Reps wanted a faster way to demo and follow up. The platform delivered both.
- 50%
- View rate on old lead outreach
- 50%
- Converted to active opportunities
- 25%
- Of dead leads revived
- Zero
- Technical issues with no downloads
The story
A global sales team, a common set of friction points.
Before Go Digital Science, LexisNexis dealt with issues familiar to many sales organizations. Products required a demo or content to bring the solution to life. Content was hard to access on the road. Technical issues led to lost meetings and longer cycles.
Managers did not have the visibility they wanted into team activity. What they had was often reported rather than actual. Forecasting suffered, and coaching was less specific than it could be.
With one click Live Pitch, mobile apps, and a central content repository, reps could demo in the office or the field. Marketing gained real time feedback on content effectiveness.
What changed
- Reps could access the latest content from anywhere.
- Managers could see actual activity and engagement.
- View alerts created a reason and a moment to follow up.
- Technical issues disappeared from the meeting experience.
LexisNexis / old lead
Just this month I contacted 20 of my old leads that went silent. I had a 50% view rate on my content and I was able to convert 50% of those leads into active opportunities.
ClearSlide Analytics have helped me reduce the lack of control over forecasting deals. This resulted in an increased close rate which for my team has increased revenue.
Your team
Give managers the view they have been missing.
Start a trial or talk with us about visibility, coaching, and forecast confidence.